Kinase Briefings
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What Performance Max is hiding from you (and how Demand Gen can help)
AI-driven ad formats can drive results. But are they also hiding the potential for more incremental sales? Andy Arnett argues the case
Performance Max brings change to every aspect of Google Ads
Performance Max is here - some hate it, some love it, and some think it’s the name of the next Avengers villain. Having worked with Google and tested Performance Max, Kinase automation expert Paula Marmolejo Morazo brings together key facts and recommendations.