Paid Social
Paid Social at Kinase is a global, performance driven discipline in concert with our Paid Search expertise. We are cross-channel specialists, integrating data, audiences, optimisation signals and strategies to grow a brand’s reach and revenue in the most efficient way possible.
Our Approach
We optimise across platforms, from branding to remarketing, and for both online and store locations. We build and layer audiences down the funnel and across platforms to amplify and grow the reach of your brand, according to your KPIs.
We also play a central role in the creative process. Whether it’s briefing an existing creative agency, providing best practice workshops and data driven optimisation recommendations, or providing our own in-house production services.
We leverage the integrated data-driven optimisation tools and efficient management platform that Skai Social has to offer, working closely with Skai on bespoke solutions for our client’s goals. This enables us to integrate platforms and channels into a unified strategy from creatives and audiences to budgets and results.
For global expansion, we consult and advise on the best markets to concentrate on next, devising and deploying a paid social strategy to achieve the best results.
Relaunching Sharps Digital
Read our Sharps case study on how integrating lead to revenue data across Social and Search led to ROI increases of 15% and changed the way Sharps thought about and planned their marketing strategy.
